Thursday October 6th 2022

Organic food under attack?

My team and I are big fans of organic food and farming methods. We support free range and organic production and applaud large retailers for nurturing farmers and suppliers committed to ethical and eco-friendly practices.

It was a little worrying, then, to read Absolute Organix’s newsletter last night, in which organics expert and founder of the online company (, cites an alleged assault on organic production.

Bruce has kindly allowed us to print his newsletter in full. Enjoy.


If you live in the 702 reception area (a South African radio station – ed’s note) and were listening to the John Robbie Show today (Monday), you’ll have probably been as annoyed as I was when the topic of organic foods came up for discussion.

People keep digging up nonsense research (I think mainly from a recent US study and an obnoxious report emananting from the UK Food Standards Authority last year) that make the absurd claim that organic food is no healthier than conventional.

This type of garbage is getting thrown at the organic sector with increasing intensity, despite plenty of scientific research that proves exactly the opposite but which somehow just does not get the same level of publicity.

What irks me is that many in the organic sector spring to our defence with the argument that it’s not what’s in the food, it’s what’s not in (ie no pesticides, no hormones, no anti-biotics, no GMOs …

That sort of defence, as admirable as it is, only tells half the story. The truth is it’s precisely what’s IN organic food that matters. And what’s in it is a whole lot more healthful nutrients than in conventional foods (how could it, logically, be otherwise?)

Gary Hirschfield, owner of Stonybrook farms, one of the most successful US organic producers, wrote the other day: “There are compelling studies that have shown organic foods higher in beneficial antioxidants, substances or nutrients in our foods known to slow or prevent heart disease, diabetes and some forms of cancer. A 2007 Newcastle University (UK) study concluded organic fruit and vegetables contained up to 40% more antioxidants than non-organic varieties; organic milk contained more than 60% more antioxidants and healthy fatty acids than conventional. A 2007 study by the University of California found organic tomatoes had elevated levels of up to 97% of two types of antioxidants.”

Meanwhile, last year the University of Aix-Marseille published an “up-to-date exhaustive and critical evaluation of the nutritional and sanitary quality of organic food” for the French Food Safety Authority, and concluded that organic plant products contain more dry matter and minerals – such as iron and magnesium – and more antioxidant polyphenols like phenols and salicylic acid.

And just out is a new research report from Washington State University which shows that organic strawberries have higher levels of antioxidant activity and concentrations of Vitamin C than conventionally-grown strawberries.

It’s seems bizarre that the organic sector is getting such rough treatment when the horrors of industrial agriculture are now plain for all to see thanks to movies like Food Inc  and Supersize Me, and Michael Pollan’s best-selling book the Omnivore’s Dilemma. One can’t help wondering if Big Food isn’t orchestrating a sophisticated campaign against organic … or am I just paranoid? Pass me my Big Mac.